Hi, I’m Jennifer

I’m a mom, coach, marketer, business owner, and lifelong student of personal growth. I have a bachelor’s degree in Organizational Communications and spent more than 20 years leading marketing and communications for startups and tech companies.

I’ve also spent more than 25 years doing the work on myself: learning, questioning, growing, and trying to understand why we do the things we do and what gets in the way of becoming who we want to be.

I became a certified Life Coach in 2021, and for the past five years, I’ve had the privilege of coaching women through career changes, leadership challenges, businesses, relationships, big decisions, and all the messy stuff that comes with being human.

But I didn’t arrive here with everything figured out.

I’ve changed careers. Built businesses. Raised and launched two kids solo. Taken risks. Started over. Made decisions that scared me. And learned, sometimes the hard way, what happens when you ignore what you know, put yourself last, or spend too much time trying to be who you think you’re supposed to be.

I know what it feels like to want something and not know if you’re brave enough, capable enough, or even allowed to want it.

And I know what can happen when you finally stop second-guessing yourself and decide to go for it.

I believe most of us know more than we give ourselves credit for.

Sometimes we just need someone to help us hear it and see it.

That’s what I love about coaching. I get to sit across from someone who is stuck, scared, overwhelmed, or standing on the edge of something big and help her see what she may not be able to see for herself.

I listen. I ask questions. I challenge. I empathize. I look for patterns. I come up with ideas. And when there’s a problem, I want to figure out how to solve it.

Most importantly, I believe in people. Probably more than they believe in themselves sometimes.

And I absolutely love watching someone do something she once thought she couldn’t do.

A woman with shoulder-length blonde hair, wearing a black button-down shirt, smiling and standing in a modern office hallway.

When I’m not working...

You’ll probably find me outside, traveling, reading, cooking, gardening, swimming, practicing yoga, or spending time with the people I love.